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Using branding to promote access to water and food security
Cecilia Jacomet Newman, UN Online Volunteer (2012) Kenya Rainwater Association Annual Report cover designed by Cecilia Jacomet Newman, UN Online Volunteer (2012)Kenya: UN Online Volunteer Cecilia Jacomet Newman from Chile, living in the USA, helped Kenya Rainwater Association (KRA) and their partner network Greater Horn of Africa Rainwater Partnership (GHARP) with the re-design of their logos. KRA and GHARP help farmers and school children in dry and arid areas of Kenya to access water and improve food security. Cecilia’s task was part of a branding re-design exercise aiming at giving visibility to both organizations as active players in the rainwater harvesting non-profit sector in Kenya.
Through this online collaboration Cecilia designed logos to enhance the visibility of both organizations through branding. Cecilia also assisted KRA with the cover design for its 2011 Annual Report.
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