Some of the most important contributions people make to society, especially volunteering and other community‑sustaining actions, remain largely invisible in our statistics and data systems. Since I have been working with data, I have noticed a persistent paradox: society's most important contributions remain the least visible in our statistics. This insight has markedly influenced my thinking as a statistician and researcher, especially in how we gauge social progress and development.
Across communities in the Global South and worldwide, people dedicate their time, skills, and energy to help others—often without expecting recognition or reward. Consider the community-based groups in Kenya that support research and conservation initiatives for animals and wildlife, the volunteer firefighters in Australia who battle devastating bushfires, or the youth groups across Latin America organizing neighbourhood clean-ups and immunization campaigns.